Clarity for Complex Projects
Sauna culture, commercial perspective and the psychology of desire, brought together in one clear view for what you are building. Every engagement begins with a conversation.
An introduction. Share a few words about your project. I read every request personally and reply within two working days.
A first conversation. Thirty minutes on your vision, where the project stands and what you would like sauna to bring to it.
A clear way forward. Where there is a fit, you receive a proposal shaped around your project: a focused perspective to begin with, a training session for your team, or ongoing advisory as your sounding board for everything sauna. Every engagement is clearly scoped, with a fixed fee.
How it unfolds
Co-founder of the West Coast Sauna Summit, Canada’s largest sauna industry gathering. Finnish-born economist and sociologist, advising ownership where sauna culture, commerce and desire meet.
The Right Fit
I work with a small number of projects at a time, where sauna is meant to carry real meaning, and the vision holds both commercial and cultural ambition.
I read every request personally. Where there is a genuine fit, I would be pleased to arrange a meeting.